How to put SMS marketing to work for your busines

[Free Guide]

Free Guide and Case Studies

Guide to Smart SMS Marketing: Driving Sales With Mobile

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If you want to know what kind of marketing delivers sales, ask a
retailer.

And retailers are using SMS marketing - because it drives sales.

Get this free guide, and find out how to put SMS marketing to work for
your business - with proven, cost-effective tactics like these:

* Enticing customers with offers whenever they're near your location
* Drawing customers in with product information and public service alerts
* Motivating purchases with timely announcements of specials and sales

Plus, get practical tips on creating successful SMS and short codes campaigns.

Get Guide to Smart SMS Marketing: Driving Sales With Mobile now.
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But, Social Is Gaining

Study Shows Email Still Bigger Than Social

But, Social Is Gaining

Subscribe FreeBy Mike Tuttle · March 27, 2012 · 

A strong majority (85%) of online-connected global citizens in 24 countries use the internet for emails while six in ten (62%) use it for social networking, finds a new poll by global research company Ipsos for Reuters News. One in ten use the internet for connecting with people through voice-over IP (14%).

Most (85%) global respondents who are connected online report they use the internet for sending and receiving emails, including a majority of those in each country surveyed except for Saudi Arabia where only half (46%) say so. Those in Hungary (94%) are most likely to say they use the internet for emailing, followed by nine in ten of those in Sweden (92%), Belgium (91%), Indonesia (91%), Argentina (90%) and Poland (90%).

Social media popularity is high among global citizens using the internet. A majority of them (62%) say they visit social networking sites, forums or blogs including eight in ten of those in Indonesia (83%), Argentina (76%) and Russia (75%) and seven in ten of those in South Africa (73%), Sweden (72%), Spain (71%) and Hungary (70%). Even in countries where social media surfing is less popular, a sizable minority of those connected online still report using the internet in this way: 35% in Japan, 42% in Saudi Arabia and 50% in France.

Voice-over IP (VOIP) – audio conversations conducted via internet connection – is used by 14% of online-connected global citizens. The relatively new technology has taken hold of three in ten net surfers from Russia (36%), Turkey (32%) and a quarter of those in India (25%). Only a handful from Brazil (4%), France (5%), the United States (6%) and Belgium (6%) are using VOIP.

http://www.webpronews.com/email-still-bigger-than-social-2012-03

30 Proven Internet Marketing Strategies

As a savvy business owner, you know you should tap in to social media, ramp up your SEO efforts and work on your website and email marketing. But how do you grow your business online while still managing everything else in your company?

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And you can do it all without having to become an expert on every topic!

Social Media Marketing in Five Steps

Establishing a good social media marketing campaign for your business could make a difference for your sales. Keep reading to learn more about social networking.

Start by creating profiles on sites your audience is likely to use. You should create profiles on Facebook and Twitter and any other site your target audience is using. Take the time to create original designs for your profiles, but make sure you create profiles that can easily be recognized as being affiliated with your brand. Use the name of your brand when registering for a profile and place a logo on your page. You also need to place links to your homepage and product pages in visible locations as well as your contact information. If you join more than one site, add a link to your other profiles on each site.

Post updates on a regular basis. You need to write quality content that your audience will want to read and share with their friends. Posting links to your blog updates or new products is a good idea, but do not hesitate to share news stories and articles from external sites related to your industry. Keep track of the comments you get and of how many people share your updates to find out what your target audience is really interested in. You might find that certain formats such as top 10 lists are more shared than others.

Establish a real connection with your audience through social networks. On your site, add links to your social network profiles as an option to contact you with questions, requests or suggestions. You should be very polite and professional in your interactions with people on social networks. If necessary, create a personal profile so you can talk to your friends and family privately. Remember that the social network profile associated with your brand is basically a storefront for your business; it is necessary that you make a good impression. Use your real name to encourage people to trust you but treat them as customers, not as friends.

Make a few changes to your website or blog so that sharing your content becomes easier. You should add social network buttons to your blog posts; most blogging platforms automatically add Facebook, Twitter, Google + or Pinterest buttons to your posts. You can easily get the code for these buttons on social networks if you wish to add them to your site. You also need to place links to your different profiles and invite people to connect with you on these sites by mentioning the kind of content you share, including discounts and other exclusive offers. You could create contests or advertise some discounts on social networks only to create an interest around your updates. Your audience will connect with you on these sites if this is perceived as valuable.

Use these tips to reach out to millions of potential customers in a low-cost marketing campaign. Take the time to develop a good campaign and to adapt it to your audience.

By Greg Holloway

http://bnetworking.info/?p=460